Mega Vid Strategic Plan 2015 - 1130 Words

Mega-vid Strategic Plan 2015 Various media reports have criticized Mega-Vid, claiming that several of the video games we released over the years, are too violent. Additionally, claims that individuals who engage in playing these games regularly, may become violent as the games are seen as encouraging violence. The media is portraying Mega-Vid as a â€Å"sin company†, which is not the image our company wants to portray. Due to the recent negative attention, sales for the 3rd quarter have slightly fallen below projection. In an effort to determine the best approach to address the above mentioned challenges, our strategic planning team examined the strategic plans of both Coca-Cola and Marlboro. Both companies have faced similar challenges in the past. We evaluated their solutions to determine if Mega-vid could adapt any of their successful resolutions to add to our plan. Coca Cola determined their sales were flat in 2004. Components of their strategic plan included: Provide a clear company vision grounded in brand belief behavior Focus and find efficiencies in core business Expand business wisely (pick regions and markets that have a need) Improve leadership training and employee feedback systems so employees perform at their best Foster open communication with key stakeholders (consumers, customers, shareholders) Empower employees to bring your vision to life (let them own the plan) Setup unifying systems for internal communication, so everyone is on the same pageShow MoreRelatedPG India Supply Chain Analysis11039 Words   |  45 Pagesimplemented considering its positions as smaller player? What it needs to do differently to build an effective supply chain to meet the local specific demand? In December 2008, while the world was cutting down production and halted all expansion plans the Pamp;G announced to build 19 production plants in developing countries like Malaysia, Romania, India and Pakistan. Pamp;G has now adopted a purpose-inspired growth strategy which is to be cost effective to produce more affordable goods for low-income